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Swimsuit season is officially here, and if you’re in need of a bikini refresh, JoJo Fletcher has you covered.
Cupshe went viral a few years ago when thousands of women started raving about its affordable, comfortable, and flattering swimsuits (which you can get on Amazon!) — and the praise hasn’t stopped since.
“I really wanted to make it feel like there was a style for everyone,” the reality star told PEOPLE over a Zoom call last month. “That was my goal. You’ll see a range of different styles and fits in there. People like different things and know what does and doesn’t work for them. I truly feel like we have something in there for everybody.”
Buy It! Cupshe Mindful Souls Deep Onyx Plunge One Piece, $32.99; cuphe.com
Buy It! Delicate Blooms Underwire Bralette & Cheeky High Waist Set, $36.99; cuphe.com
Below, browse more affordable, “fun and flirty” Cupshe swimsuits from JoJo Fletcher’s limited-edition collectionand follow her advice once you’re in them: “Go own it, girl — confidence is the most beautiful thing.”
Buy It! Cupshe Darling Ditsy Underwire Bralette & Hipster Bottom Set, $29.99; cuphe.com
Buy It! Cupshe Dusty Cedar Tall Tri & V Front High Waist Bikini Set, $29.99; cuphe.com
Buy It! Cupshe Eden Floral Ruffled Plunge One Piece, $36.99; cuphe.com
Buy It! Cupshe Playa Isabel Crochet Kimono, $34.99; cuphe.com
Buy It! Cupshe Amethyst Waves Bandeau & Cheeky Hipster Set, $29.99; cuphe.com
Buy It! Cupshe Love Struck Asymmetrical One Piece, $36.99; cuphe.com
Buy It! Cupshe Love Struck 4-Way Top & Ultra Cheeky Bikini Set, $36.99; cuphe.com