How J.Crew's Olympia Gayot Nails Nonchalant Dressing - Upsmag - Magazine News

How J.Crew’s Olympia Gayot Nails Nonchalant Dressing

On TikTok, it is common for style followers to submit movies dissecting a star’s private model. However this summer season customers on the app have been fascinated with the wardrobe of a extra behind-the-scenes character: J.Crew’s head of womenswear, Olympia Gayot. On TikTok, there are actually a number of movies of these within the Olympia Gayot fan membership who’re praising her easy, nonchalant method to dressing—one thing that is come as a complete shock to the designer herself. “I’ve seen a number of of [the TikToks],” Gayot laughs of her newfound web fame. “It has been actually cool to see.”

Gayot joined J.Crew as head of ladies’s and youngsters’ design in October 2020, however previous to that she labored on the label as its design director for seven years. She says essentially the most thrilling problem on the model in her new position has been discovering new, fashionable methods to pay homage to its long-standing heritage. “I have been actually pouring by the archives and our heritage from the Eighties to the 2000s,” says Gayot. “It is actually cool that now we have all of that to work with, however it’s important to discover a approach to modernize it, as a result of that is what style is—style all the time strikes ahead.”

Contemplating that avenue model star Jenna Lyons oversaw the womenswear collections earlier than every appointment, Gayot additionally acknowledges that being a J.Crew designer calls for a singular perspective and a private model of her very personal—each of which Gayot has in spades. For Gayot, her wardrobe is all about combining parts of ease, versatility, and aptitude. “I’ve all the time cherished basic items, however my model has for certain modified over time,” says Gayot. “For me now, it is positively about what number of issues I’ve to get achieved in a day, and my model is dictated by that. I’ve youngsters, and I stroll to work; there is a consolation issue to the best way I gown now. I would like it to be straightforward and comfy—however nonetheless emotional and highly effective.”

Why TikTok is so obsessive about Gayot’s closet is basically because of her skill to combine and match. She loves pairing excessive with low: She’ll model J.Crew fundamentals with classic Prada, one in every of her favourite luxurious labels. “I’ve all the time cherished Miuccia Prada,” says Gayot. “I feel her present work with Raf Simons is admittedly cool.” She additionally enjoys combining high-octane colours and textures; she’s influenced by the combos she sees in artwork and design and thru her travels. “I am all the time impressed by my environment,” says Gayot. “I am in Copenhagen proper now. While you consider Copenhagen avenue model, everybody’s normally carrying tons of colour. But it surely’s attention-grabbing, everyone seems to be tremendous basic—everybody’s carrying males’s gown shirts.”

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